American Express
Platinum
Details
For the American Express Platinum Card campaign, ARENACINE managed the production logistics, filming direction, location coordination, casting, art direction, and technical execution. Filmed in breathtaking natural locations across Buenos Aires and Mar del Plata, including the sierras and Argentina’s Atlantic coast, the project captured the card’s essence: premium experiences, freedom, and access to unique destinations. Collaborating with ORUGA, we ensured a seamless production in challenging environments, delivering a sophisticated and visually striking commercial that embodies the exclusivity and adventure of American Express Platinum.
For the American Express Platinum Card campaign, ARENACINE managed the production logistics, filming direction, location coordination, casting, art direction, and technical execution. Filmed in breathtaking natural locations across Buenos Aires and Mar del Plata, including the sierras and Argentina’s Atlantic coast, the project captured the card’s essence: premium experiences, freedom, and access to unique destinations. Collaborating with ORUGA, we ensured a seamless production in challenging environments, delivering a sophisticated and visually striking commercial that embodies the exclusivity and adventure of American Express Platinum.
For the American Express Platinum Card campaign, ARENACINE managed the production logistics, filming direction, location coordination, casting, art direction, and technical execution. Filmed in breathtaking natural locations across Buenos Aires and Mar del Plata, including the sierras and Argentina’s Atlantic coast, the project captured the card’s essence: premium experiences, freedom, and access to unique destinations. Collaborating with ORUGA, we ensured a seamless production in challenging environments, delivering a sophisticated and visually striking commercial that embodies the exclusivity and adventure of American Express Platinum.
Services
Production
Locations
Year
2022
